Evaluation Question 2 (final)

here is what we wrote to the video: The audience for our short film is mainly young females around 17-25 We are aware that eating disorders can start at any age but we do not want younger females to be exposed this, then worry over these issues as well as the dealing with the pressure from today’s society and media Our video, Article and poster are all part of one big package the Imagine pageant product. As a whole they combine to create a consistent sense of brand which is aimed at a young audience to help inform them of a Teenager with anorexia. The ancillary tasks are the marketing products of the Film, being the Review article and the poster. The poster promoted the film with Star ratings, casting and the initial character appearance. We setup a photo shoot exclusively for the poster The main character clearly wears a large puffy coat to cover her figure. Anna wears red, this is the colour we used throughout to symbolise the eating disorder anorexia. Aiming the products at teenagers red proves to be a powerful colour which can anchor their understanding of the texts. This links to Barthes theory of anchorage The colour red is therefore used strongly in all products, consistently in Appearance from Anna in the video. It is vibrant and abundant in all our products to create consistency. Our Font was bold and influential as imagine pageant strongly stands out and anchors the house style to the audience who see that red is a strong colour and can expect to see it more often in the other products. After the Poster is created it is included in the article along with snippets of the character wearing red also as it shows the importance of anorexia houses style and a strong brand. This product-to-audience relationship is apparent as all 3 products aim everything at the audience. The text, the video the characters the font the colours all symbolise, grab attention and provoke thought and interest in the product. Photoshop was used to create the poster and quark to finish the article. This allowed us to fully experiment with our ideas and have freedom to create the house style we wanted. The poster and review both followed conventions, with the posters, stars, masthead and picture. And the article did the same with columns, and awareness of flaws as well as its good points. We tried to show the distribution of our poster and article as an example of a photoshopped image I did, this shows how it could appear in niche or white lie style magazines which don’t produce articles for mainstream videos. The film itself could be shown on YouTube, which we have uploaded it to. so it can be shared officially for a non profit purpose. Or aired at a short film festival. Because of our video’s purpose we could have a educational body backing it financially for endorsement, a larger campaign etc.

I HAVE REALISED OUR QUESTIPON 2 DOES NOT CONTAIN SOUND.
WE ARE CURRENTLY RE RECORDING IT AND THE NEW ONE WILL BE AVAILABLE TOMMORROW.

Evaluation Question4

Evaluation Question 2

Evalutaion Questions 1 and 3

Finshed Imagine Pageant Poster